Risk Management In The Organisation Of Cultural Festivals
Risk management is an important part of organising cultural festivals. Cultural festivals provide an illumination of organized activities and rituals of cultures in which we may not be privy too. It encourages a transformation of behaviour and for individuals of all cultures to come together in one location. For many, experiencing cultures outside of their own is not an everyday occurrence. To fully experience it, it requires a seeing is believing mentality. Stepping into the festival allows the attendee to pass through a metaphoric threshold and join in a new experience. The world in which we live passes by fast, and often it becomes difficult to connect with ideas outside of what we know. Cultural festivals open the door to embrace and enjoy things we might miss otherwise. The idea of organizing a cultural festival is appealing because of the benefits that it yields; however, there are risks that need to be considered as well.
There are several reasons why this topic was necessary for further research. Cultural festivals provide a significant amount of economic and educational benefit to the community. When one takes on a cultural festival, they do so with the hopes of a positive outcome. Often the risks that could occur during the event are overlooked with the details of the event planning. It is important to delve into the behind the scene considerations. A risk management strategy is vital to the success of any cultural festival or event. It also dictates that an appropriate communication plan be created prior to the festival opening. The details that facilitate a successful festival go far beyond the initial planning initiative. Choosing this topic allows for a more thorough understanding of what is required to prevent unnecessary risks and obligations when organizing and event.
Festivals are dependent upon the location and the accessibility. There are so many possible risks that need to be considered in detail. There are potential risks in determining the location, the access to the location and the ability to exit the location in the event that the festival needs to be evacuated. Risks also need to be considered if there are rides or bounce castles and what liabilities the festival organizer has to implement. Food and beverage are another factor that could be a considerable risk if not prepared for properly. The list of potential risks is substantial, and the organizer has to take all of these factors into consideration prior to the cultural festival launch. The choice of topic for this paper will allow for a better understanding of what it takes to organize a cultural festival.
The paper will strive to validate the hypothesis. If there is a risk management strategy, accompanied by an appropriate communication plan, then the problems involved in the implementation of a cultural festival can be solved more easily. The paper structure will start with the theoretical risk concepts. The necessary definitions will be provided for a better understanding of the risks that the organizer may experience. Next the types of risks will be discussed in detail. The general risk factors which are associated with cultural festivals. Lastly, the perception and attitudes towards the proposed risks. The next chapter is to consider the risk management for events. The chapter will detail the definitions and tendencies. It will then provide a classification of risks encountered in the organisation of cultural festival events. The sociological theories used in risk management for events will be discussed in details. Lastly, the approaches and trends in risk management for events will be analysed. The conclusion of the paper will summarize the findings and make recommendations for avoiding unnecessary risks when organizing cultural festivals.